Dixons Carphone
Since the back end of 2014 I've been creating written content for FTSE 100 company, Dixons Carphone. I produce copy for multiple arms of the business including CRM, POS, ATL, SEO, product sales, social media, and the community blog sites, The Lowdown
(Carphone Warehouse) and TechTalk (Currys PC World). I've helped craft tone of voice documents and style guides for Carphone Warehouse, and regularly produce scripts for myself and the other presenters for video hosted on the YouTube channel. Read an example of content written for Carphone Warehouse's main website here, and to see and example of my content writing, click here. |
Jaguar Land Rover
Writing for one of the most well-renowned British motor companies was a pleasure, and it provided a refreshing insight into how advertising luxurious goods can differ from the FMCG I've worked with previously.
Below is an extract of the copy I produced for Jaguar, and you can visit the full page by clicking the button. Arjeplog isn’t just home to breath-taking vistas and bone-chilling temperatures, but also where we push our own vehicles to their limits. The Jaguar Land Rover test centres are designed to evaluate how our cars deal with the harshest environments on Earth, and that’s why we’re bringing the 2017 ice drive experience to Sweden. |
Revolution BarsRevolution was an exciting company to work with given its young demographic, off-the-wall attitude, and fun-loving nature. I produced a number of blog articles for the community site - ranging in topic from the history of disco, to the best beachfront bars planet Earth has to offer. Click to read more.
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